< back
9 SEP 2020

Fremantle UK announces merger of Boundless and Naked to create unscripted powerhouse, led by Fatima Salaria

Fremantle UK announces the merger of factual label Boundless with recent acquisition Naked.

The merged label, Naked Television, will combine the best of Boundless’ gold-standard formats and top class production infrastructure with Naked’s burgeoning and determinedly contemporary slate in both the UK and US, to create a new unscripted powerhouse. It will be led by Naked’s recently appointed Managing Director, Fatima Salaria.

Naked’s programming slate will stretch the gamut from hit entertainment franchises including The Apprentice and The Rap Game UK; enduringly popular features and factual entertainment series like Grand Designs and 100% Hotter; to high-end factual and specialist factual programmes including 60 Days on the Streets, The Day I Picked My Parents and the recently announced Planet Sex fronted by Cara Delevingne.

Simon Andreae, CEO, Fremantle UK: “Broad yet bold, populist yet progressive, with a stellar team and combined portfolio of both classic and cutting edge shows, the new Naked will represent a hallmark of both quality and innovation in the global unscripted universe.”

Fatima Salaria, Managing Director, Naked added: “I’m really looking forward to the opportunity of combining the very best talent, expertise and portfolios as we continue to grow our factual offering.”

Neil Smith, former Boundless Managing Director has decided to leave to pursue new ventures.

Simon Andreae, CEO, Fremantle UK: “During his time here, Neil’s grown Boundless’ production portfolio, diversified its client base and consolidated its reputation as a leading supplier of world class programming. He leaves it in a strong position and with some exciting projects in the offing. We wish him all the best for the future.”

Neil Smith added: “It’s been a blast and I wish Fatima lots of luck. I am looking forward to my next step, in developing content with a purpose.”